In Montreal, Canada, revenue ops platform Vasco has been provided with a $1.6 million debt facility by CIBC Innovation Banking. The money is earmarked for product innovation and market expansion.Vasco was founded in 2022 and provides an end-to-end platform designed to align revenue teams, map customer journeys, and optimize go-to-market strategies. The firm offers three core modules - Revenue Architecture, Data Platform, and Insights, helping clients to plan and execute growth initiatives, set sales and marketing goals, and identify gaps for sales and company leadership.
'Securing this growth capital from CIBC Innovation Banking is a testament to the value Vasco brings to modern revenue teams,' says CEO and co-founder Guillaume Jacquet. 'With this support, we will accelerate our mission to empower businesses with smarter, more efficient revenue operations and continue to deliver innovative solutions to our clients.'
The firm is online at www.vasco.app ,
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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