Ipsos Appoints North American CEO

Ipsos has recruited James (Jim) T. Smith as Chairman and CEO of Ipsos in North America. Smith, who joins from US agency Delve where he was Chairman and CEO, will also have a seat on the Ipsos Management Board's Executive Committee. He replaces Simon Kooyman, who is taking a sabbatical.

Smith has a background in management, marketing and market research, with particular knowledge of the consumer products sector. He spent the first 20 years of his career at Procter & Gamble where he held various research, marketing and management positions and eventually became President of Health & Beauty Care for Spain, Portugal and Germany. In 1991, Smith was appointed as President of the Gerber Baby Food Company. Two years later he was hired by ConAgra to lead their Frozen Foods division, and eventually became Group President. From 2000 to 2002, Smith was Chairman and CEO of Aurora Foods.

Ipsos Co-Chairmen Didier Truchot and Jean-Marc Lech welcomed the appointment and thanked Kooyman for his work over the last four and half years: 'Under Simon's leadership, Ipsos experienced a very exciting period of growth in North America. This included heightened awareness of the brand, integration of well-known companies into the Ipsos Group, an increase in the number of research specializations, and the creation of a solid common management structure.'

The company is online at www.ipsos.com

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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