Global agency Lightspeed Research has named David Day as European Chief Executive Officer with effect from June 5 this year. Day was previously Managing Director for NetRatings, Europe, Middle East and Africa.
Based in the London office, he will report directly to Global President and CEO, Anne Hedde. He joined NetRatings in 2003 after working at ACNielsen in the UK as Director of Operations.
Commenting on the appointment, Hedde said, ‘David brings a depth of market specific expertise and know-how, and is a well-known and respected name in the industry. He has a solid understanding of Europe’s principle markets, and is equally adept at serving the needs of our growing client base.’
Lightspeed Research operates global online panels, providing access to over 17 million household members across 34 countries in Europe, North America and Asia-Pacific. Its web site is at www.lightspeedresearch.com