Polaris Appointment

Customer satisfaction specialist Polaris Marketing Research has appointed Toni Holloway as Project Manager.

Holloway, a seven-year marketing research professional, will oversee a team running customer satisfaction projects, including ad hoc and tracking studies, and for the full range of project activities from planning to reporting.

Her previous experience includes spells as an MR manager and public relations consultant for companies in Cleveland, Ohio. She served as a promotional marketing consultant for Rainforest Films on the film The Gospel and as a marketing consultant for Cypress Communications of Atlanta, and holds master's and bachelor's degrees in communications subjects from Cleveland State University.

Atlanta-based Polaris is online at www.polarismr.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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