Online survey software company FIRM (Future Information Research Management) has announced the formation of an advisory board for its Confirmit product. The Board is made up of prominent executives from research providers, including TNS' Tony Cowling.
Henning Hansen, FIRM's President and CEO, explains, 'By creating a panel of industry executives, we look forward to driving continued innovation, lower cost of ownership, new revenue streams, and significant competitive advantage to MR agencies worldwide.'
The first half dozen members are as follows:
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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