iD Factor Doubles Staff in One Year

UK-based panel specialist The iD Factor has recruited five new members of staff, three as business developers. The firm says the expansion programme, which has already doubled its headcount to 34 in just 12 months, is ongoing.

Hassan Kamugisha and Natalie Tschendel join in international business development roles. Kamugisha leaves a similar position at Harte-Hanks Market Intelligence, while Tschendel was formerly a sales exec at CWC. Rosie Rajroop, previously an account manager at Red Apple Publishing, also joins as a business developer.

Amber Yang joins the company in a project management role after a substantial period working for McCann-Erickson in Taipei, and Adrianna Lemke joins the company as lead graphic designer. The firm has also promoted Michael Boateng, its first corporate employee, to head of account management department.

MD Jon Gumbrell comments: 'The iD Factor has grown rapidly over the last year: we're anticipating a 200% increase in revenue. These new appointments will help consolidate our position in the forefront of online fieldwork.'

The iD Factor is a division of TMN plc / themutual.net plc, which specialises in online marketing and includes email database management, a shopping portal and a dedicated email ad agency among its other divisions, as well as full service online research consultancy ICD Research. The group has been listed on AIM since 2000, is based in central London and can be found online at www.tmnplc.com . iD Factor's homepage is at www.theidfactor.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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