Launch of Bellview Mobile

MR software firm Pulse Train is the latest to announce a mobile survey solution. A partnership with Embrace Mobile will bring the Bellview® data collection suite to mobile phones.

Bellview Mobile is an end-to-end service using Embrace's 'MSurvey' Solution to collect data from mobiles and feeds it directly into Pulsar® Web for the delivery of real-time results.

Pat Molloy, CEO of Pulse Train, says the service provides 'a fast, cost-effective and wholly modern mechanism for capturing data from a huge, permanently connected community - the mobile phone user.' Embrace CEO Gareth Reakes comments: 'We have created an elegant technical architecture to weave together high-tech elements needed to deliver this service... The ability to capture parcels of information, without latency and with a higher response rate from a large community at low cost, opens up a huge range of research opportunities to deliver instant, actionable data to clients.'

The partners are online at www.pulsetrain.com and www.embracemobile.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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