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West Replaces Ruijter as Nielsen CFO

February 23 2007

The Nielsen Company has a new CFO, Brian J. West. West has spent the last sixteen years in senior financial management positions within the global GE organization, most recently as CFO at GE Aviation, Infrastructure.

Having interned at GE while in college, West was recruited into GE Plastics as part of the group's Financial Management Program (FMP). Upon graduating he relocated to Antwerp, Belgium, to help establish GE's first shared services operations in Europe. He rose through a number of finance roles including CFO of NBC's TV Stations Division and CFO of GE Engine Services. He has an MBA from Columbia University and graduated in Finance from Siena College.

At Nielsen he succeeds Rob Ruijter who will return to the Netherlands but will remain as an Executive Advisor to the Supervisory Board and a member of the Executive Board, with a focus on the company's compliance with US securities laws. He will also continue to help the company establish its restructured presence in The Netherlands.

'Brian joins Nielsen at a time of significant opportunity and challenge as we transition into a single, integrated company with consolidated global business services and functions that will benefit our clients' comments Chairman and CEO David L. Calhoun, to whom West reports. 'Brian's leadership and drive are outstanding, and I know he is up to the challenge of building a world-class finance organization for our company.'

The Nielsen Company is on the web at www.nielsen.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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