Illuminas Hires Director of Marketing Science

UK-based market intelligence consultancy Illuminas has appointed Andrew Reynolds as Director of Marketing Science.

Reynolds joins with more than 20 years' client-side marketing experience, having previously held senior positions at BT and Pipex. He holds an MSc in Operational Research and has also lectured in the subject. His specialisms include conjoint design and analysis, segmentation, market simulation models, data mining of CRM databases and statistical modelling.

Reynolds has worked as a consultant to Illuminas for a number of years and Global CEO John Connaughton commented: 'For some time now we have seen an increase in client demand for integrating survey data and CRM/Commercial information. With Andrew on board we are well placed to meet these opportunities.'

In July, Illuminas announced quadrupled profits for the year ending February 2007 (www.mrweb.com/drno/news6993.htm ). With offices in London, New York, San Francisco, Austin, Hong Kong and Shanghai, the firm is on the web at www.illuminas-global.com.

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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