MarketTools Appoints SaaS Head

In the US, online research specialist MarketTools has hired Mark Frost as EVP and General Manager of Products and Technology, to oversee the firm's Software as a Service (SaaS) business unit.

Frost previously worked as Chief Operating Officer at Saba Software, before which he served as Group VP and General Manager of the Human Capital Management product division at PeopleSoft. He has also been VP and General Manager of Product Operations at Documentum, and has held executive roles at ObjectStream, Neovista, Envirotest, Systems Control, EDS and General Electric. He holds a BA in Computer Science from the University of California, Berkeley.

In his new role, Frost will provide technology and product support for all MarketTools' solutions. CEO Amal Johnson comments: 'Mark's proven success in building, developing and leading high-technology organisations makes him a key addition to our executive team. The breadth and depth of his experience with software industry giants makes him a perfect fit to lead our expanding technology and SaaS division.'

MarketTools, which was founded in San Francisco in 1997, is online at www.markettools.com. Last month, the firm applied to patent its Survey Fraud Detection System, which automatically identifies and removes fraudulent responses from data sets (www.mrweb.com/drno/news7698.htm ).

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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