IFAK Opens UK Office

German market and social research firm IFAK has opened a new office in the UK, to enable it to provide its service to clients in the British market. This is its second international subsidiary, following the launch of IFAK Ukraine in early 2008.

IFAK was founded in 1958 and is now one of Germany's biggest independent market research companies.

Its UK office is based in Woodbridge, Suffolk and run by Ian Oxbury, who previously worked as Business Development Director with Creative Marketing Research (CMR) in the UK, and as International Account Manager with Global Data Collection Company (GDCC) in Rotterdam, Holland.

'Today it is even more important to be physically present in the clients' top markets, to identify local demands and deliver optimal services,' states Oxbury. 'IFAK will offer its full-service range of market research expertise for the UK market - conducting surveys as well as consulting on the results.'

IFAK is a full-service market research agency located right in the middle of the Rhine-Main area, between Wiesbaden, Frankfurt and Mainz. The firm has around 100 employees and is online at www.ifak.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.