The GfK Group, in collaboration with the Social and Cultural Planning Office (SCP) in the Netherlands, has put in place plans to undertake an analysis of the present pharmaceutical environment in countries throughout Europe.
Using an online questionnaire, GfK companies and SCP will invite experts in the healthcare market to participate in a comprehensive market survey. Martin Hamblin GfK has agreed to facilitate managing the survey in the UK.
The results will be used to inform policy makers and business representatives about:
In the autumn of 2002, experts and representatives of GfK subsidiaries will be invited to attend a two-day conference in The Hague, Netherlands. On the basis of the results of the conference, additional questions may be asked of the participating experts. It is expected that reports will be published in the beginning of 2003.
All articles 2006-22 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.
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