In New York, customer data and insights specialist Epsilon has appointed Lissa Napolillo as Senior Vice President, Client Services, and Head of its Retail Sector client services team.

Epsilon offers services to translate data into customer insights. These include marketing opportunity assessment, customer and prospect profiling and segmentation, predictive modeling, and marketing measurement and analysis.

Napolillo (pictured) joins with more than 20 years’ management and marketing experience including data, analytics, digital services and strategy. Most recently, she served as Strategic Business Director at NJAW Consulting, prior to which, she spent 15 years at MBS Insight (a division of eBay firm GSI Commerce), where she latterly served as President, responsible for all aspects of the business. During her time with the firm, she held a number of positions, such as EVP Database Services and Director of Sales and Marketing.

In her new role, Napolillo reports to Cathy Lang, Epsilon’s Chief Client Officer, who comments: ‘Epsilon is focused on bringing together industry-leading technology, deep insight and the top talent in the field. We are thrilled to bring Lissa on board to enhance our strategic direction and further enable our retail clients to succeed in a highly competitive marketplace.’

Web site: www.epsilon.com .

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