London-based research and strategy agency Crowd DNA has appointed Sarah Seymour as Associate Director and Claire Moon as a Senior Consultant.

Formed in 2008, the Shoreditch -based firm conducts commercial and thought leadership research in areas such as media, fashion retail, technology and entertainment. Services include product and communications testing, audience segmentation, competitor analysis and social media tracking.

Seymour joins from communications and research agency EdComs where she worked as an AD, prior to which, she spent more than three years at SPA Future Thinking. In her new role, she will manage one of the firm’s two qual teams.

Moon previously worked as a Social Media Analyst in the Brand Insight team at Precise, before which, she was an SRE at YouGov. In her new role, she joins Crowd DNA’s Quantitative team.

Company founder Andy Crysell comments: ‘We’re delighted to welcome Sarah and Claire to our agency. People power is key at Crowd DNA, with us continuing to build an energised and entrepreneurially-minded team who combine research diligence with strategic know-how.’

Web site: www.crowddna.com .

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