SoapBoxSample, the online sampling division of US-based data collection firm ISA (Interviewing Service of America), has appointed Elinor Gaida as Senior Project Director in its full service IQCenter research team.

SoapBoxSample was formed in October 2012 as a standalone online sampling company offering a combination of resources opt-in panels to social media and live sample. Its core offering is the proprietary MySoapBox panel, whose members participate in custom multi-part online communities, completing surveys and diaries and agreeing to the collection of passive data. Earlier this year, the firm acquired the ClickIQ e/visor panel of more than 350,000 panel members across the US and Canada.

Gaida (pictured) joins from American Speciality Health, where as a Research Analyst, she was responsible for developing, managing, and analysing satisfaction and observational outcomes surveys. Before this, she spent nearly a decade at data collection, analysis and ethnography firm Luth Research, where she latterly served as Senior Research Manager.

Chief of Operations Jacqueline Rosales comments: ‘There is nothing more rewarding than promoting a culture that supports and drives the growth of our team members both professionally and personally. We are excited to have Elinor on board – she is a natural fit for our group.’

Web site: www.soapboxsample.com .

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