In London, Network Research has appointed David Pritchard as Associate Director, to support the firm’s business development efforts.

London, Brighton, Bristol and Edinburgh-based Network Research specialises in creating customer research programmes to understand how customer relationships impact on different businesses and help improve loyalty, advocacy, retention and trust.

Pritchard (pictured) joins with a background in customer acquisition and retention across the technology and media sectors. Most recently, he worked at GfK NOP, where he latterly served as AD, managing both ad hoc and tracking studies for multinational consumer technology and telecoms clients. Prior to this, he was an Account Manager at Hall & Partners, and he worked in the publishing sector for Trinity Mirror Group, Thomsonlocal.com, and Yell.

Commenting on the appointment, Managing Director Ginny Monk said: ‘David is the type of talent we are attracting to Network. A commercially aware and talented researcher, his appointment will help support our growth plans.’

Web site: www.networkresearch.co.uk .

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