US-based on-demand insights platform Quantifind has hired Joshua Reynolds as Head of Marketing and Jens Tellefsen as Head of Product.

Quantifind is venture capital-backed and based in Menlo Park, CA. The platform helps marketers assess and optimize the impact they are having on real-world revenues, highlighting key opportunities using a combination of historical financial data and unstructured conversations.

Reynolds joins from WPP technology marketing and communications agency Blanc & Otus, which as CEO he led through a recent turnaround. He sites on the advisory boards of AirGrub, Artivest and Taptalk.

Tellefsen, who will oversee product strategy and specifications, was previously a product executive at NetBase Solutions, Vendavo, Callidus Software and Trilogy; and earlier a strategist at McKinsey & Company. With more than twenty years' experience in enterprise software, his areas of focus include business intelligence, social analytics, price analytics and optimization.

CEO David Karnstedt says of the new arrivals: 'Both Joshua and Jens bring a tremendous amount of relevant experience in their respective fields. Product and marketing are key areas for the company as we focus on attracting more marketers to our platform... Adding these two to our team will help accelerate our growth as we tap into this incredible market opportunity'.

Web site: www.quantifind.com .

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