In the US, product lifestyle solutions company Logic PD has promoted marketing intelligence and research specialist Jason Voiovich to the role of Chief Customer Officer, to lead all global marketing, business development and customer-facing initiatives.

Minneapolis-headquartered Logic PD provides services at any stage in the product lifecycle, to help customers understand their business, user and technology needs, and meet digital business requirements. These services include analytics and research; design, engineering and manufacturing; and product support services.

Voiovich, who previously served as VP of Marketing, Research and Analytics Services, joined the company in 2012 as Director of Corporate Marketing, responsible for new market analysis, marketing intelligence, competitive intelligence, go-to-market planning and channel marketing. Prior to this, he was VP – Marketing at medical technology products manufacturer AbleNet, and he co-founded marketing intelligence agency Ecra Creative Group, where he served as Principal for nearly twelve years.

In his expanded role, Voiovich is responsible for account acquisition, retention and profitability, and he will also lead all new business engagements within Logic PD including the Research, Communications, Account Management and Proposals teams. In addition, he will retain responsibility for the company’s marketing efforts, while continuing to lead Logic PD’s Analytics and Research division.

CEO Bruce DeWitt comments: ‘Jason has a deep appreciation and understanding of our customers and the strategies we must execute to ensure that our customers all thrive and grow within today’s digital environment. His expertise in marketing, research and analytics as well as connected devices is ideally suited for leading our company’s customer strategy.’

Web site: www.logicpd.com .

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