Digital audience measurement firm Effective Measure has appointed Rivky Grauman as Publisher Relationship Executive for the South Africa region.

She brings six years of digital marketing and social media experience from client and agency roles in South Africa and the USA. Most recently, she worked in the digital marketing team at Sauce Advertising.

In her new role, based in Johannesburg, she will manage relationships with South African IAB Publishers, listening to their needs and aiming to ensure the firm innovates to meet them.

Country Manager Nicolle Harding says of the new arrival: 'Offering excellent client service is imperative to the continued growth of Effective Measure South Africa. With her bubbly personality and can-do attitude, we are extremely pleased to have Rivky as part of the team'.

Web site: www.effectivemeasure.com .

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