Pharma and health MR company Segmedica has appointed David Knight as Director of Client Solutions, effective tomorrow.

Knight will focus on promoting the firm's newest brand, xsperient, and expanding into the health and wellness markets. He brings fifteen years’ experience from MR companies including Harris Interactive, Taylor Nelson Sofres and MSI International, in positions including Account Manager, Client Development Director and Sales Manager.

His new role is within the sales team but includes managing existing relationships as well as building new ones.

Segmedica's techniques and methodologies include SelfInspire, HealthVoice, Semantha and HealthInteract, and the company also operates fully profiled panels of healthcare professionals, patients and consumers.

Web site: www.segmedica.com .

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