Detroit-headquartered full service agency Morpace has appointed Artem Violety as Vice President of its West Team, located in California.

Morpace was established in 1975 and offers a range of brand and communications, market and product development, and customer experience management services. It also has offices in Los Angeles, London, and Shanghai. Violety (pictured) joins from Toyota, where he served as Consumer Insights Manager in the Strategic Planning Department. Prior to this, he spent time at JD Power and McKinsey.

In his new role, Violety’s primary responsibility will be to manage and grow a key automotive client account, while helping to develop team insight generation and consulting capabilities. Vice President Chris Leiman comments: ‘We’re excited about Artem joining our team. He is a very strong researcher and is extremely passionate about the automotive industry, and we are confident in his ability to continue the expansion of key client accounts.’

Web site: www.morpace.com .

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