Research community and survey technology specialist Vision Critical has appointed former Telstra exec Matt Howley as Research Director in Melbourne, Australia.

Howley (pictured) joins after more than six years at telecommunications and media company Telstra, where he latterly led the Customer Experience and Advocacy Insights team, which measures the firm’s strategic net promoter score. Before this, he worked for GfK as Research Manager on the Financial Research Survey, was a Research Analyst at Tesco Bank, and he held marketing analysis positions at Mercedes Benz Australia.

In his new role, Howley will lead projects using Vision Critical’s insights community software Sparq. Peter Harris, MD for Vision Critical APAC, comments: ‘Our Melbourne clients are very well established and growing fast. With Matt joining our team of research experts we are in an even better position to help clients achieve breakthroughs with their insight communities.’

Web site: www.visioncritical.com .

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