In the UK, positioning and communications MR specialist BPR Pharma has appointed Vicky Davies as Research Director.

Founded in 2011 by former Double Helix / GfK Martin Hamblin directors Bridget Pumfrey and Matt Brooks, London-based BPR offers a wide range of services to gauge reactions to communications issues, and for market understanding, patient research, and online community research. Davies (pictured) joins with fifteen years’ experience partnering with pharma, medical device, and consumer health clients. Most recently, she worked at Bedrock Healthcare, where she headed up the Bedrock Communications’ Insight department. Before this, she held senior research roles at Spinach and Morpace, and for global devices manufacturer Coviden (now Medtronic).

In a statement, BPR said: ‘Vicky is a hugely enthusiastic, creative researcher with a wealth of client-and agency-side experience. She shares our commitment to research excellence and understands the importance of engaging audiences in all aspects of the work we do.’

Web site: www.bpr-pharma.com .

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