London-based qual-led insight and strategy specialist BritainThinks has appointed Allie Jennings as Senior Research Executive.

Launched in 2010 by Opinion Leader co-founders Deborah Mattinson and Viki Cooke and their former colleague Ben Shimshon, BritainThinks offers strategic advice for political, corporate and not-for-profit clients, while its WorldThinks international division has a specific focus on reputation research. The firm now has a team of more than 45 researchers and support staff.

Jennings (pictured) joins from research agency Bryter in New York, where she served as an SRE, conducting multi-market qualitative projects to support comms, strategy and product development initiatives in the health and technology sectors. She began her career as an intern with Circle Research in the UK. Commenting on the appointment, Mattinson said: 'We're so excited to have Allie on board. She'll be a really valuable addition to our team, and we look forward to working with her'.

Web site: www.britainthinks.com .

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