Australian market research technology platform Glow has added long-time Toluna exec Mark Simon to its Advisory Board, to help support further expansion in the UK and US markets.

Headquartered in Melbourne, Glow was formed in 2013 by former PricewaterhouseCoopers director Tim Clover, and delivers survey building tools, audience integrations and data analysis features. The company also provides real-time access to millions of people across Asia Pacific through a partnership with Dynata, and in 2020 partnered with US-based NielsenIQ to expand into North America.

Simon (pictured) joins with more than 25 years' experience in mergers and acquisitions, go-to-market strategy and Board advisory services in the UK, US and France. He was an early employee at MR tech platform Toluna, where he worked for nearly fourteen years and latterly served as MD for North America, before which he worked for Greenfield Online as Client Development Director. He later served as MD, EMEA at SaaS company Datto; is currently a Partner at M&A boutique advisory firm Traction Advising; and holds Board advisory positions at Konnecto, VectorScient and Glimpse. In addition, he is a Strategic Advisory to media research platform MindProber.

Clover comments: 'Mark's experience in driving the growth and profitability of dynamic research and technology-based businesses across multiple markets is perfectly suited to our stage of development. He is truly world-class and we are excited to have Mark's strategic input as we embark on the next stage of our development'.

Web site: www.glowfeed.com .

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