In Australia, insight exchange and sample management platform Cint has appointed Vanessa Adams as Vice President of Measurement and Data Solutions, based in Sydney.
Adams (pictured) joins with more than twenty years' experience. For the past eleven she worked for Kantar as AD - Media & Digital Solutions & Operations ANZ, leading across all digital measurement, platforms, data insights, ad technologies, and integrated data activation solutions. Earlier she worked for Dynamic Logic (now part of Kantar).
In her new role, Adams reports to Kevin Evers, EVP, Global Media Measurement, who comments: 'When it comes to the future of cross-platform measurement and data solutions, businesses have a need for practical explanations in order to understand and make critical decisions. We are thrilled to welcome Vanessa, who brings her expertise to the Cint team to fill that need and help our customers and the industry'.
Web site:
www.cint.com .