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Neuromarketing and Eyetracking

Neuromarketing and Eyetracking
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Dr. A.K. Pradeep

Dr. A.K. Pradeep
NeuroFocus

Dr. A.K. Pradeep - CEO

NeuroFocus

 

Dr. Pradeep founded NeuroFocus in 2006. The company now ranks as the world leader in the neuromarketing field.

Previously he was the founder and Managing Partner of Meridian Consulting, LLC a company specializing in governance consulting. He is also the founder of BoardVantage, a company which provides web-based corporate governance platforms for boards of directors.

Prior to founding Meridian, Dr. Pradeep was a scientist at GE Corporate Research and Development, where he worked on medical technologies, satellite navigation systems, and other classified technologies.

Dr. Pradeep holds many U.S. and international patents and has been published in numerous scientific journals. He speaks worldwide at seminars on neuromarketing as well as corporate issues of strategy and marketing, and is the author of “Governance Beyond Sarbanes Oxley – Five Easy Pieces”, a guidebook for corporate boards and senior executives.

Dr. Pradeep holds a Ph.D. in engineering from the University of California at Berkeley.

Dr. A.K. Pradeep's current articles: (1)




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