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Neuromarketing and Eyetracking

Neuromarketing and Eyetracking
Part of: MRT - Trends - Technologies - Techniques

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Neuromarketing and Eyetracking
The past year: Major news stories and initiatives The past year: Major news stories and initiatives.
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Recent News Items
Neuromarketing and Eyetracking

FocusVision Buys Qualvu and 24Tru Platform - 1/12/15

In the US, research technology and services group FocusVision has acquired the assets of video research solutions provider Qualvu, along with the firm's qual research intelligence platform 24Tru. Terms of the deal were not disclosed. >> More

Tobii Launches 'First' Large Eye Tracking Panel - 30/11/15

Technology firm Tobii is claiming a world first with the launch of a large-scale survey panel providing continuous online attention data from eye trackers. The data will come from 1,000 homes representing the Swedish population. >> More

HCD Debuts Emcode Omni Comms Research Service - 30/11/15

US-based HCD has launched a communications research service, Emcode Omni, combining applied neuroscience methods at a central location and online quant. >> More

View all related news items

What's Included?
Increasingly, technology is being used to record or measure physical changes in the brain or body for MR or customer intelligence purposes. EEGs, fMRI and skin sensors can pick up things respondents don't or won't give voice to - as can cameras. Wikipedia definitions: neuromarketing and eye tracking.
EDITORIAL - Why don't we entirely trust Neuroscience?

Your customer is communicating to you, 2,000 times a second. We capture that communication ...measure it ...analyze it ...understand it like never before. www.neurofocus.com

Innerscope Research
Boston, MA-based Innerscope uses neuroscience and biometrics with its own proprietary software, to measure and analyze audience engagement with any media stimulus. www.innerscoperesearch.com


Brain Impact - Buyology - Survey Interactive - OTX - DervalResearch - Emotiv Systems - EmSense - Goliath Solutions - Imagilys - iMotions - Innerscope Research - MediaAnalizer - NeuroFocus - NeuroSky - POPAI - Prompt Research Insights - PRS - Sands Research - Shopping Behaviour Xplained - TNS Magasin - ThinkEyetracking - Tobii Technology - The Treistman Group - User Vision

Please email if there are any relevant agencies you don't see listed here.

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