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The past year: Major news stories and initiatives The past year: Major news stories and initiatives.
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Recent News Items

MR Industry Growth at Highest Level Since 2010 - 22/9/17

Last year saw the MR industry experience its highest level of growth since 2010, according to the latest study by international association ESOMAR. >> More

Moat and IAS Metrics Added to Mopub Developer Kit - 4/9/17

Twitter-owned mobile ad network MoPub has launched a software development kit (SDK) with viewability support from independent metrics firms Integral Ad Science (IAS) and Moat. Publishers using the kit can offer measurement of viewability and other metrics for their in-app ad inventory. >> More

$5m Funding for SPORTLOGiQ - 31/8/17

Montreal-based sports analytics platform SPORTLOGiQ has raised $5m in a Series A round of funding, which it will use to continue to commercialize its technology. >> More

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What's Included?
Both the challenging business of measuring the fast-moving global market for video games - hardware and software, both off- and online - and the newer field of measuring what happens within games, of which the most obvious commercial example is the emerging field of in-game advertising.


OTX is one of the world’s leading online market research companies and the agency of choice for clients looking to use the internet for more imaginative research. www.otxresearch.com

The Nielsen Company
Nielsen is committed to integrity and innovation. Our mission is to provide our clients with the most complete understanding of consumers and markets worldwide. www.nielsen.com

Peanut labs
Peanut Labs is a game-changing sample company that constantly delivers compelling and innovative solutions to key research industry needs at a price and quality level that cannot be matched. www.peanutlabs.com


Absolute Quality - comScore - DFC-Niko - Electronic Entertainment Design - Future US - GamePlan Insights - isuppli - OTX Research - Peanut Labs - Rentrak - Screen Digest

Please email if there are any relevant agencies you don't see listed here.

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