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About this event...

Currently in its 34th edition, the Annual Market Research Seminar continues to promote innovation in the field of research and insights. The Seminar invites synopses until July 7, 2026, 2:00 pm IST from across research suppliers and users. Submissions may be conceptual, empirical, experimental, or speculative and may be polished case studies or honest accounts of work-in-progress. All submissions will be reviewed and further shortlisted by the Seminar Jury and presented to award 1 winning paper at the Seminar in Mumbai.

The 3 topics under 'The Next Human' are:

1. The Terrain (People): The topic explores Who is the Next Human, really? What does she want, what does she fear, what does she pretend not to want, what does she signal to which audience?
2. The Compass (Methodology): This topic explores the methods, frames, and acts of judgement that let the researcher find true north in a landscape where the magnetic poles keep moving.
3. The Instruments (Technology and Innovation): The Instruments look at the technologies and innovations that extend what the researcher can see, sense, predict, and build. AI is the defining instrument of this decade, but it is not the only one.

• Showcase critical thinking and innovation
• Position you/your team/your organisation as the brightest in the ecosystem
• Opportunity to network with the best research practitioners from India.