

Ipsos has promoted Alexandre Guerin to MD - Performance; Laurent Depouilly to succeed him as Country Manager of Ipsos bva in France; and Marion-Anne Cattaneo to Country Manager for Switzerland. The group also says it will now treat its home territory of France, hitherto separate, as part of its EMEA region.
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Retail data company dunnhumby has launched the 'dunnhumby network alliance', billed as an antidote to the siloed nature of retail media data, and giving clients access to audiences and inventory across a range of retailers, audience providers and media owners.
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Data collection firm Field Scope International is expanding its access to student audiences in Serbia, through new collaborations with universities and academic institutions in the country.
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Voxpopme has integrated its customer intelligence offering with video collaboration suite Microsoft Teams, promising client companies the ability to put 'their complete body of customer intelligence at the fingertips of Teams users.'
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In London, independent cross-media measurement specialist AudienceProject has announced a direct integration with Pinterest, providing measurement of campaigns on the global visual search and discovery platform for advertisers and agencies. More

Ad tech company Perion has unveiled a self-serve agentic interface within its Perion One platform. Ask Perion includes an Insights Agent that answers campaign performance questions in plain language, and a Planning Agent that converts marketing briefs into cross-channel media plans. More

Cint has enhanced its Lucid Measurement service with the addition of in-flight campaign outcomes measurement, linking brand lift to real business results. More

MrWeb, the publisher of Daily Research News, is adding three new categories to its Marketplace section for MR tech and support service suppliers: AI Moderation, Synthetic Data / Personas, and Pharma / Healthcare Panel Providers. More

Another NIQ partnership. The global consumer intelligence firm has announced a strategic collaboration with retail media network Unlimitail, bringing advanced measurement and consumer insights to the medium, and linking media exposure to verified sales outcomes. More
Harlow Consulting, a custom research agency based in Harrogate, Yorkshire, has appointed Mary Meredith as a Research Manager, supporting mixed-methods research and evaluation services. More
Marcoms group Stagwell has appointed former Omnicom / Annalect and WPP executive Dru Sil in the new role of Global Product Managing Director for its Stagwell Media Platform (SMP). More
Panels and research tech firm Borderless Access has appointed Arun Kumar as Vice President, Business Development for APAC. He brings more than 22 years of experience in market research and data services in the region. More
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