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In the US, the measurement approaches of Comscore, iSpot and VideoAmp have been approved by the collaborative forum of media buyers and video suppliers known as the Joint Industry Committee (JIC) for a further two years, certifying their use as transactional ad currencies.
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In the US, creative impact prediction specialist Swayable has appointed Jenny Wall as Chief Growth Officer and Brian Lawrence as Chief Revenue Officer. The firm says it is moving from early adoption to a new, broader marketing phase.
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Technology research and advisory firm ISG has launched OneSource, an AI-enabled provider intelligence platform, giving access to the firm's advisors, market analysis, proprietary research and AI-enabled intelligence in one connected experience.
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Austin, Texas-based firm BrainTrust Partners has launched two products focused on and powered by AI. AI BluePrint Builder and BrainTrust IXP aim to help companies identify where the technology can deliver the greatest business impact, and to turn strategy into measurable results.
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Healthcare panels firm eHealth Inspire has appointed Maria Galicia Prado as VP of Business Development and Partnerships. More
In Australia, drinks and hospitality business Endeavour Group and data firm Quantium have launched Distilled Data, a shopper insights platform with a conversational interface, pulling together retail sales and aggregated shopper data across the former's major drinks brands for its trade partners. More
Media research veteran Bill Harvey has died after a short illness, aged 84. His work over 60 years helped to shape the measurement and understanding of TV and OOH audiences. More
UK music and home entertainment data firm The Official Charts Company has launched a new intelligence platform, Official Charts PRO, offering access to the sales data used to compile its charts. More
In Hove, UK, research tech veteran Andrew Jeavons has launched a new consultancy called Mass Cognition, focused on two areas, AI persona engineering and structured semiotics. More
Independent ad tech company The Trade Desk has appointed Vinny Rinaldi as Vice President of Client Strategy & Growth, reporting to COO Vivek Kundra. More
Harlow Consulting, a custom research agency based in Harrogate, Yorkshire, has appointed Mary Meredith as a Research Manager, supporting mixed-methods research and evaluation services. More
Marcoms group Stagwell has appointed former Omnicom / Annalect and WPP executive Dru Sil in the new role of Global Product Managing Director for its Stagwell Media Platform (SMP). More
| 23/09/2026 | IIEX AI 2026 - Virtual |
| 21/10/2026 | MRMW Europe Insight Summit 2026 - Berlin |
| 27/10/2026 | IIEx West - San Francisco |
| 03/11/2026 | Qual360 APAC 2026 - Singapore |
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