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4/9/25
Article Headline
Posted: 4/9/25

French audience measurement and ad currency provider Médiamétrie is to work with AudienceProject to accelerate the development of its Cross-Media Video advertising measurement solution, announced at the beginning of this year.

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Article Headline
Posted: 4/9/25

In the US, life sciences consultancy Tegra Analytics has been acquired by healthcare data enablement firm Prominence Advisors.

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Article Headline
Posted: 4/9/25

Customer experience specialist Sprinklr has appointed Scott Millard as Chief Revenue Officer, while announcing second quarter sales up 8% to $212.0 million. The firm has also announced that CFO Manish Sarin will leave in a fortnight's time.

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Article Headline
Posted: 4/9/25

Advertising data and media planning tech firm Guideline has launched a new business unit called the Data Insights Service, promising its clients accelerate time-to-insight and smarter advertising decision-making. Former NBCUniversal exec Sean Wright joins to lead it as Chief Insights and Analytics Officer.

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Also in today's news...

Article Heading

NIQ Strengthens Mobile Networks Team

Posted: 4/9/25

Consumer intelligence firm NIQ has recently appointed Anastasia Bournelli as Vice President, Global Mobile Network Operators, leading the Mobile Networks team More

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Funds for Rapid Conversation Analyst Recall.ai

Posted: 4/9/25

In San Francisco, conversation analysis firm Recall.ai has announced $38m in Series B funding, valuing the company at $250m. The company says it will launch new conversation data capture capabilities, addressing what it says is 'massive' new demand for reliable infrastructure. More

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Prime Insights Sold for $250m Plus

Posted: 3/9/25

Stockholm-based multiplatform technology and gaming group Aonic has completed the acquisition of res tech firm Prime Insights, for a total transaction value in excess of $250m. The buy is Aonic's largest to date and aims to create a unified global rewards and data platform spanning more than 50 million consumers. More

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STG Buys Financial Data Firm Yodlee

Posted: 3/9/25

In the US, financial sector technology and data firm Yodlee has been acquired by STG, the private equity firm whose 50 plus portfolio companies include SurveyMonkey, Onclusive and Escalent. Former owner Envestnet will continue to work closely with Yodlee. More

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Comscore Debuts Data Partner Network

Posted: 3/9/25

Comscore has launched an 'AI-powered Data Partner Network', promising to help third-party data convert their ID-based datasets into scalable, privacy-first audiences using proprietary AI predictive technology from its Proximic ad automation division. More

Recent Appointments

Recent Appointments...

Smarty Pants

Posted: September 3 2025

US agency Smarty Pants has promoted Barbara Zamolsky to a VP-level role, 'Insights Mastermind'. She will continue to lead the agency's flagship client relationships while advancing its qualitative research practices. More

Veridata Insights

Posted: August 26 2025

In the US, MR solutions provider Veridata Insights has promoted Taylor Bietila to Vice President of Survey Solutions. More

MarketVision Research

Posted: August 7 2025

In the US, MarketVision Research has promoted seven people to Senior Research Associate. More

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MR Events & Training Courses

MR Events and Training Courses

A selection of upcoming events & Training courses.

22nd July 2025 Pre-Quirk's Mixer TRC - New York
22nd July 2025 Presentation Delivery Skills - MRS training - London
31st July 2025 Turning Connections into Career Capital - WIRe webinar - Virtual
31st July 2025 AI Research Agents and what you need to know - Displayr webinar - Virtual
4th Sept 2025 Late Summer Networking Party & Panel Discussion - TRC - London
from 11th Sept 2025 MRSI 33rd Annual Market Research Seminar - Delhi, India