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Nielsen has acquired media monitoring, verification and measurement company DoubleVerify (DV) in an all-cash transaction valuing the company at around $2.15 billion.
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US-based global insights consultancy OvationMR has appointed Paul Wealleans as Managing Director, UK and EMEA, based in London, as it looks to accelerate its growth across international markets.
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Former Salesforce marketing leader Leah Pope has joined Zeta Global as Chief Marketing Officer, and will work alongside Candace Dean who has been promoted to Chief Communications Officer.
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In Boston, MA, B2B intelligence, media and marketing solutions firm TechTarget has reported a 3.2% decline in second quarter revenue, to $116.1m; and a 13% decline in adjusted EBITDA to $15.05m, reflecting 'a subdued market'. However, the firm reaffirmed its forecast of full year growth in both figures.
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HFS Research has appointed Justin Southwell as Executive Advisory Leader, working alongside clients to help them rethink and transform their businesses. This includes helping to expand the firm's AI-First Deal Labs, which helps companies redesign commercial models for the AI era. More
Bengaluru, India-based CRM software company Superleap has raised $3.7m in seed funding, with which to further develop its core machine learning model and autonomous task agents, and drive enterprise customer acquisition in the mid-market financial and commercial sectors worldwide. More
As rumoured last month, YouGov has named Kantar veteran Wayne Levings as its new Chief Executive, succeeding co-founder Stephan Shakespeare. Levings will join the company only in November, and step formally into the CEO role in February next year. More
In Stamford, CT, tech research and advisory firm ISG has announced second quarter results, with reported revenue up 6.4% to $65.5 million, and EBITDA up 13% to $9.4 million. After allowing for currency effects, both figures were up around 5%. More
Consumer intelligence firm NIQ has launched a monthly tracker for the EU's big 5 markets, which it says will help retailers, manufacturers and the media understand how inflation is evolving across grocery markets, and how shoppers are responding. More
Independent ad tech company The Trade Desk has appointed Vinny Rinaldi as Vice President of Client Strategy & Growth, reporting to COO Vivek Kundra. More
Harlow Consulting, a custom research agency based in Harrogate, Yorkshire, has appointed Mary Meredith as a Research Manager, supporting mixed-methods research and evaluation services. More
Marcoms group Stagwell has appointed former Omnicom / Annalect and WPP executive Dru Sil in the new role of Global Product Managing Director for its Stagwell Media Platform (SMP). More
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