

Australia's new Move out-of-home audience measurement tool is live, more than six years after plans were first announced by the Outdoor Media Association (OMA).
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Kantar has appointed former Valtech leader David Gompel as Executive Managing Director in the UK.
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In the US, supermarket chain Kroger has appointed Milen Mahadevan, currently President of its analytics unit 84.51, in the new role of Chief Data and AI Officer, overseeing the group's adoption of agentic AI capabilities.
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London-based property and household intelligence company Outra has appointed Kimberley Joyce as Head of Agency, with a remit to establish the firm's first dedicated agency team and drive strategic partnerships.
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In New York, marketing effectiveness group Ebiquity plc has announced the appointment of David Swaebe as Head of Growth, Americas, and says it plans to accelerate its growth trajectory under the leadership of Americas MD Michele Harrison. More

Hebden Bridge, Yorkshire-based fieldwork specialist Field Locker has appointed former Maru/Harris Poll UK and TTi Global employee Glyn Luckett, as Senior Account Director. More

Productivity Bargain, a company aiming to help client firms tackle performance and burnout challenges, has appointed Ed Steiner as a Consultant. He rejoins his former Kantar colleague Anne Rayner, who is the company's founder. More

US firm Zefr has received MRC accreditation for its brand safety and suitability labeling and reporting of YouTube video content across screens. The firm is already accredited for third-party viewability reporting on the platform. More

Life sciences marketing agency ramarketing has completed the acquisition of North Carolina-based ISR Market Research, which provides syndicated and custom MR for the pharmaceutical outsourcing market. More
Manon Lloyd has joined Kubi Kalloo as a Junior Consultant, bringing around six months of experience in academic and agency-side market research at 2CV. In her new role she will support the Kubi team on projects across social and commercial sectors. More
StackAdapt has appointed former Trade Desk SVP Business Development Katy Friday as Vice President for its Central region, joining its revenue leadership team. More
Former Impact Research employee Teo Valdes has joined London's Disrupt Insight as an SRE. More
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