Reputation Institute Hires Two for UK and Ireland

Research organisation The Reputation Institute has appointed Ed Coke as Director of Consulting Services and Jason Stokes as Vice President of Sales - both for the UK and Ireland.

Founded in 1997, the Institute offers research-based reputation consulting and advisory to companies around the world. Its management tool RepTrak is used for analysing the reputations of companies and institutions, and feeds into the Global RepTrak 100 study of corporate reputations, as well as the Country RepTrak and City RepTrak studies, which examine reputation across organizations within a given geography.

Coke joins with more than twenty years' experience in corporate reputation and stakeholder research. Most recently, he worked in Millward Brown's corporate practice as Head of BPRI, prior to which he was Commercial Director at Echo Research. He also held client side roles at American Express, after beginning his career at Martin Hamblin Research and Research International.

Stokes previously worked for member-based advisory service CEB as Senior Director, Australia & New Zealand, based in Sydney. Prior to this he held senior sales and business development / management roles at Thomson Reuters and the Australian Associated Press, and he was Regional Manager, APAC at Forrester Research.

Commenting on the appointments, Kasper Nielsen, Executive Partner, said: 'Ed and Jason are two talented, experienced leaders who will bolster Reputation Institute's European team and support the strong growth in our business in this area. For our clients, Ed's experience with fully customized research solutions is a perfect complement to our reputation RepTrak research framework.'

The firm has offices in the US, Brazil, Denmark, the Netherlands, UK, Ireland, Poland, Spain, France, Norway, Ukraine, China, Australia, and South Africa; and is online at: www.reputationinstitute.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.