i-view London Relocates, Promotes and Hires

Viewing facility firm i-view London has moved to a new, larger purpose-built location on The Strand, where it has promoted Belma Lugic to the newly created role of Studio Director, and Sam Grey to Studio Manager. The firm has also made four new hires.

Founded four years ago, i-view offers viewing facilities, media labs, eye tracking, dial testing and neuromarketing services to analyse customer responses to new products for an international portfolio of clients. Last October, it opened a new operation in the centre of Warsaw, Poland through a partnership with full service local agency Stratega Research.

Lugic joined in 2012 as Studio Manager, having previously held the same title at WorldOne Studios, and at Field Facts Worldwide / Focus Pointe Global. Grey, who joined the firm in 2013 as Deputy Studio Manager, takes over Lugic's former role, managing the studio staff and overseeing operational delivery for the facility. In addition, Kiren Nijjer and Vivienne Myroti have joined as Senior Studio Executives and Simona Zykiate and Rachel Sansom have been appointed Studio Executives.

Bob Qureshi, co-owner and founder comments: 'These appointments reflect the growth of our business over the past four years and a genuine desire to meet the needs of all our clients and participants. We have over 5,000 people visit our facility during any given year and having a dedicated team for every aspect of our delivery is fully in place'.

Web site: www.i-viewlondon.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.