Location intelligence specialist Cuebiq has moved its New York City headquarters to a larger office space in the heart of the NoMad neighbourhood in Manhattan. The company has also promoted Michael Della Penna to the role of Chief Revenue and Growth Officer.
Cuebiq provides clients with geo-behavioral audiences for cross-platform ad targeting, real-time campaign optimization and footfall attribution tools, along with off-line location analytics. Last month, the firm launched a tool called IoT Audiences, to help marketers identify which specific Internet of Things (IoT) devices consumers use.
Previously, Della Penna was Cuebiq's EVP of Growth and Strategic Partnerships, and an early investor in the company. As CRO, he works closely with the company's CEO Antonio Tomarchio, to drive the company's growth plans and strategy. In addition, Della Penna oversees the teams responsible for expanding the firm's location intelligence and measurement offerings across brand and agency clients; the team focused on growing publisher partnerships; and the international team.
Cuebiq will be continuing to expand its NYC-based team this year from its new office at 45 West 27th Street, where the company has plans to hire for thirteen positions across sales, marketing, product and customer success. Tomarchio comments: 'We're excited to open our larger office in New York, grow our senior team and continue on our upward trajectory through this year and into next. We have a wonderful, dedicated team in place that has helped us to forge ahead and be successful in a relatively short amount of time. Our growth is a testament to that.'
Web site: www.cuebiq.com .