QRCA Views Editor Joins TVG

In the US, TVG Marketing Research & Consulting has appointed Lana Limpert as Vice President in the Qualitative Research Team. With 25 years of business experience, she was most recently a senior consultant with GfK Strategic Marketing.

Prior to joining GfK in 2005, she ran her own marketing communications and qual MR firm, TechniClarity, for fourteen years. Founder and co-chair of the Western New York Chapter of the Qualitative Consultants Research Association, she is also current editor-in-chief of the publication QRCA Views. Limpert has a Master's degree in Liberal Studies from the State University of New York at Brockport, and a Bachelor's in Environmental Science from Empire State College.

TVG focuses on customized MR, strategic planning and consulting for the pharmaceutical industry, as well as marketing training via its TVG Marketing Seminar Series. Part of the PDI group, it is online at www.tvg-inc.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

• TVG Marketing Research & Consulting
• All news
• MrWeb info