Lee Joins Phoenix to Promote New Research Division

Rapidly rising US firm Phoenix Marketing International has appointed Kathleen Lee as Senior Vice President, Business Development and Sales for its Healthcare division, which is based on newly acquired research company JZM.

Phoenix bought the full service MR firm on January 12th.

Lee will also be focusing her energies on the marketing and selling of healthcare products and services to the pharmaceutical and biotech industry.

'We are very delighted to have Kathy join Phoenix Healthcare' says Phoenix Chairman & CEO Allen R. DeCotiis, Ph.D. 'She is one of the top healthcare Business Developers in the industry and her vast experience and exuberance will be a tremendous asset for our organization.'

Doug Zabor, President of JZM, comments: 'We are excited about Kathy joining JZM. We are looking forward to her leadership and ability to connect JZM's known and new capabilities with pharmaceutical industry's growing need for research that delivers more value for the dollar.'

Phoenix has grown from zero to pro-forma revenue of $27m in just 8 years. It offers a range of services including consulting, primary and syndicated marketing research, database analytics and modeling, and is on the web at www.phoenixmi.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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