In Los Angeles, full service market research and analytics firm Lieberman Research Worldwide (LRW) has appointed US Hispanic research specialist Stephen Palacios as Vice President and General Manager.
Founded in 1973, the firm now has more than 400 employees at its HQ in Los Angeles and offices in Orange County, Chicago, Philadelphia, New York City and London. In the summer, LRW
raised what it described as 'significant growth capital', which it is using to develop and expand its suite of tools.
Palacios (pictured) joins after thirteen years at Added Value Cheskin where he latterly served as Executive Director of the Intercultural practice in North America, and was a member of the firm’s US Board of Directors. Prior to this, he was VP of architecture and design firm FRCH Design, and a Director of Federal News Service.
Jeff Reynolds, President of LRW, comments. ‘Stephen is a nationally recognized expert in multi-cultural marketing at a time of important cultural and demographic shifts that will affect all of our clients. He will drive big impact.’
Web site:
www.lrwonline.com .