Sascha Theismann - Managing Director - Surveypark , Globalpark
Sascha has spent over a decade helping brands connect with
consumers and employees to drive better business. Having first caught the
MR bug while studying Economics in university, he eventually founded and
managed his own agency, Smart-Research GmbH, for eight years.
time, Sascha grew from a human resources focus to specialize in satisfaction and
loyalty programs across consumers and employees - a mix he deems critical
for sustainable growth of any organization.
During this time he also came to
appreciate good survey design and the benefits of standardization for
benchmarking and tracking. Because of this, he jumped at the opportunity
to run the new DIY division of Globalpark: Surveypark. Sascha is currently
responsible for the development and launch of Surveypark in German markets, while
contributing to overall business development strategy at Globalpark.
Sascha Theismann's current articles: (1)
One Size Fits Many - 23rd June, '11