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Web Traffic Monitoring

Web Traffic Monitoring
Part of: MRT - Trends - Technologies - Techniques

 
 
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Web Traffic Monitoring
The past year: Major news stories and initiatives The past year: Major news stories and initiatives.
   
Guidelines, standards and associations Guidelines, standards and associations.


Recent News Items
RECENT NEWS ITEMS
 
 
Web Traffic Monitoring

New Funds for Marketing Analytics Firm Supermetrics
23/11/17
Helsinki, Finland-based marketing analytics company Supermetrics has raised EUR 3.5m (£3.1m) in a Series A round of funding, which it will use to further develop its technology. More.
Bazaarvoice Plans 100 Hires for New Belfast Office
21/11/17
US-based word-of-mouth specialist Bazaarvoice has opened a new office in Belfast, Northern Ireland, where it plans to hire more than 100 sales and customer service employees over the next three years. The firm has also hired Sophie Light-Wilkinson as Vice President Marketing EMEA. More.
Behavioural Architects Build and Plan
20/11/17
UK-based behavioural economics specialist The Behavioural Architects has announced 'four new significant hires' and says it has 'big plans for further expansion in 2018'. More.




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What's Included?
 
Software and services that measure and analyse visitor numbers, page views, paths through sites and so on, producing ratings and rankings for web ad currencies, logs and stats for site managers, and other such data. (But not software which acts on this: separate pages will appear soon for Web Site Optimisation and for Behavioural Targeting).
EDITORIAL - Google: Guest or Gatecrasher?
FEATURES


CURRENT JOBS IN THIS SECTOR


FEATURED SUPPLIERS
 
comScore, Inc.
comScore has developed a revolutionary set of information products used by marketers, financial and strategic planners, money managers, economists and other senior executives. www.comscore.com

 
WebTrends Inc
We help you turn the data generated by your web site, blogs, online campaigns and enterprise systems into understanding of your customers and, ultimately, business opportunity. www.webtrends.com

Nielsen Online
Nielsen monitors and measures more than 90% of global Internet activity and provides insights about the online universe - including audiences, advertising, video, e-commerce and consumer behavior. www.nielsen-online.com


ALL SUPPLIERS

comScore - Hitwise - Intellitracker - Komli Media - Nielsen Online - QuantCast - The Market Watch - TubeMogul - WebTrends

Please email if there are any relevant agencies you don't see listed here.




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