SIGMA Promotes Sullivan to COO

In the US, data-driven marketing firm SIGMA Marketing Insights has promoted Gregg Sullivan to COO, overseeing day-to-day activities and guiding the senior leadership team.

With headquarters in Rochester, NY and an office in Boston, SIGMA has a team of data scientists, analysts, solutions architects and client engagement leaders, who develop and deliver customer roadmaps, dashboards and campaigns. Sullivan (pictured) joined the firm in 2016 as EVP, Account Services and Strategy. Before this, he worked for Cenveo Publishing Services as VP, Sales and Marketing; and data intelligence business SPi Global as SVP, Global Sales, where he supported the firm's sale to private equity company CSC Capital.

SIGMA CEO Stefan Willimann comments: 'Gregg is clearly not the norm. He is entirely passionate about the success of our clients, our employees, and SIGMA. He understands the business intimately and how to leverage the work we do to inspire data driven marketing transformation. His leadership style, drive and instincts will continue to push SIGMA further each day'.

Web site: www.sigmamarketing.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.