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WPP's Institute for Real Growth Launches in India

August 27 2019

In India, WPP and its insights and data arm Kantar have rolled out not-for-profit, cross-industry organisation, the Institute for Real Growth (IRG), to offer senior business leaders in local companies help with their growth strategies.

Marc de Swaan Arons and Frank van den DriestCo-founded in May by WPP, Kantar, Facebook, Google, LinkedIn, the NYU School of Professional Studies, Saïd Business School at the University of Oxford, and Spencer Stuart, the IRG aims to help organizations focus on sustained, long-term 'real growth' by equipping leaders with best practice approaches to their strategy, structure, capability and leadership. Its program comprises a series of workshops that provide close collaboration with peers, in-depth research, case studies, speaker insight and individual coaching, personalized to each attendee's leadership and organizational business growth needs. The IRG has recently conducted a study across 73 countries, based on an online quantitative study among 600 business professionals and in-depth interviews with more than 30 CEOs.

Co-founder Marc de Swaan Arons (pictured left) comments: 'Together with my co-founder Frank van den Driest (right), we have expanded on WPP's global growth study to create an industry-wide program that is focused on helping senior leaders make better business decisions and steer their organisations on the growth journey. IRG is the only platform where growth leaders can learn from world-class 'Overperformers' and topic experts and collaborate with peers to solve their specific business growth challenges'.

Web sites: www.wpp.com , www.kantar.com and www.instituteforrealgrowth.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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