BMG Research Names Chief Research Officer

In the UK, full-service agency BMG Research has appointed former Ipsos and Maritz executive Roger Sant as Chief Research Officer.

Founded in 1988 and headquartered in Birmingham, BMG delivers market and employee research, customer insights and public perception surveys to both public and private sector clients. Sant (pictured) worked previously as the Global Client Solutions Managing Director for Ipsos Loyalty, overseeing a multi-million revenue business across more than 40 countries and with responsibility for the Marketing Science team. Prior to joining Ipsos, he served on the European Board of Maritz Research, responsible for research solutions and the European P&L for financial services and telecoms clients. Earlier, he was VP at Kantar and Chief Strategy Officer for the Aegis Group.

In his new role, Sant will work with BMG Research's clients to help design research programs and activate insights, and also oversee the Marketing Science and Research Innovation teams. MD and co-founder Dawn Hands comments: 'I'm delighted that Roger has joined BMG Research. His extensive technical expertise and experience in delivering large scale research projects will ensure we continue to deliver outstanding insights using the latest techniques to drive growth for our clients'.

Web site: www.bmgresearch.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.