Isentia Names Head of Client Solutions in Australia

Australia-based media intelligence group Isentia has appointed Brigitte Guerin as Head of Client Solutions (North East).

In addition to its media monitoring capability, the firm provides on-platform analytics tools and access to research teams who monitor, analyse and create insight from communications for clients across Asia Pacific. Guerin (pictured) joins in Sydney with a background in media sales. Most recently, she was Group Commercial Director at Crocmedia, having previously worked for Jetstar Media. Before this, she spent more than eleven years at Bauer Media Australia, latterly as Group Brand & Partnerships Director.

In her new role, Guerin will be responsible for leading Isentia's Client Solutions teams across New South Wales and Queensland, while enhancing relationships with clients. Chief Commercial Officer Russ Horell comments: 'Brigitte has worked across a variety of client focused roles in the media industry. Her thorough understanding and deep knowledge of the Australian communications and media landscape, matched with unfettered client focus are instrumental to taking our clients relationships to the next level'.

Web site: www.isentia.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.