Morning Consult Expands in US

In the US, consumer insights platform Morning Consult has appointed five new senior members of staff, four at Managing Director level, and including former Kantar execs Ben Mansell and Sara VanTassel.

Co-founded in 2014, Morning Consult surveys tens of thousands of respondents across the globe every day, to assess what people think in real time, and determine how their decisions impact business, politics and the economy. The firm's survey research platform offers access to more than 100 million people globally, collecting more than 15,000 daily interviews nationally representative of populations in twelve countries.

Mansell joins as Managing Director of Client Services, from Kantar Insights, where he served as Senior Director, Client Leadership, having earlier held senior roles at TNS, GfK and System 1 (formerly BrainJuicer) in the UK. VanTassel has been named Managing Director, Commercial Operations after fifteen years at Kantar, where she latterly served as Group SVP / General Manager, having begun her career at Nielsen.

In addition, Lilly Harder joins as Managing Director of Client Services from Mintel, where she was Senior Director of Marketing Strategy; Lynn Potts as Managing Director of Commercial after working for GfK as Senior Vice President; and Mark Trowbridge takes up the post of Vice President of Commercial, Financial Services, from InsideScore, where he was Chief Revenue Officer.

Web site: www.morningconsult.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.