MRWho - People and skills in Market Research

Issue 11 - March 2003

MRWho is the first supplement to DRNO, subtitled 'People and Skills in Market Research', and looking at recruitment, training, salaries and benefits, loyalty, teambuilding and all other aspects of human resources for the MR profession.

The Bond Across The Pond?

With lots of talk recently in the UK media about the continuation or demise of our 'special relationship' with the US, MRWho looks at research's own version, the long-touted theory that part of the reason for the UK's disproportionate share of the world MR market is down to our close 'Bond' with the States. Are these two towers of world MR still working together or is it all Hogwash? [that's slotted in a mention of the other two winter movie blockbusters, just in case all the 'Bond' talk was making the others feel left out].

Also this month a review of the IT & DP skills market with input from the leading UK recruitment specialists: we find that it's not all doom and gloom for the techies in our industry, provided they keep their skillset up to date and spread their interests broadly.

MRWho has about 850 subscribers including a majority of the bosses of major UK agencies and around 300 blue chip clientside researchers. It's free and comes in a .pdf format so most people print it out, although you can read it on-screen if you prefer. The February edition was very - published at the end of the month - and is available for download from this site (see bottom right) - you'll need a password and for this you'll need to subscribe. If you'd like to, just email us and say so, giving us your email address (and those of anyone else there who wants it), your JobTitle(s) and the name of your company - this will only be used for our own stats, ie so we can give advertisers general information about the types of people reading it - and for our own analysis / edification. Re confidentiality of this: we are MRS members and you know the drill! Please state clearly whether you just want passwords to download previous editions or if [like 90% plus] you wish to receive forthcoming issues too. There's no reason not to as it's free.

If you're not in an HR function and you think your company's personnel or training people would be interested, please let them know - there is no limit to the number of subscribers per company, of course.

Mean Salaries for Research Roles


arrow   The Bond Across The Pond - Has MR's Special Relationship Survived?
arrow   Staying off the Shelf in Software - and other news and comment re IT & DP skills
arrow   Love and Hate - Associate Directors who get the best of both worlds... or fall between two stools [ouch]
arrow   Information on training courses in March and April
arrow   News of [very] senior level and international appointments and vacancies
arrow   A surprising statistic or two about life expectancy

    Downloadable version: enter your password below to begin downloading. Passwords are available free by emailing your name, JobTitle, Company and email address to MRWho - we guarantee these details will only be used for our own stats and for admin, eg to advise you of a change of procedure. Links to extra online features will appear here shortly - we should also be getting back issues online in HTML format, sometime in the early 21st Century.


Contents / blurb for previous issues:

January '03 Edition
December '02 Edition
November '02 Edition
October '02 Edition
[There was no September Edition]
August '02 Edition
July '02 Edition
June '02 Edition
May '02 Edition
April '02 Edition