Viewing Facility for Leeds

London-based research agency RDSi have announced the opening of a new northern office and a viewing facility in Leeds city centre, plus the completion of a programme of research seminars.

The address of the new office is 6 Butts Court, off The Headrow, Leeds, LS1 5JS, tel 0113 243 7949. More details from kath@rdsiresearch.com - Web site at www.rdsiresearch.com

The seminar programme includes the following:

IT'S A KIDS LIFE.....
An insight into contemporary family life in Britain, exploring the role that children play within the family unit and their impact on purchasing decisions.

COLD WARS TO COLA WARS
How are young people in Eastern Europe adapting to growing up in a society characterised by growing consumer capitalism and exposure to Western brands and advertising?

COMMERCIAL EYES
Exploring how 15-18 year olds feel about life in an increasingly faster and more cluttered world. This includes the role and meaning of different brands and how they form their sense of adult identity.

SILVER SURFERS OR GREY LAGGARDS?
How the over 55s have adopted and adapted to new media technologies.


For more details see our diary section, www.mrweb.com/drwhats, email tracey@rdsiresearch.com or call her on 020 7837 7700.

All articles 2006-22 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.