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Annual Marketing Research Conference from F&S

September 18 2001

Frost & Sullivan's Fourth Annual Advanced Marketing Research Conference, being held between November 4th and 8th in Florida, promises to reveal the hottest marketing trends, research technologies and competitive strategies used in business today.

It is hoped that participants will gain invaluable experience working with industry experts through roundtable discussions, networking groups and even one-on-one consultations. The General Session explores advanced marketing research methodologies and management techniques in terms of improving deliverable results. Highlights include:


  • Proactively driving decision-making.
  • Next generation online research methodologies.
  • Implementing global and online MR projects.
  • Industry specific MR roundtable discussions.


The many speakers and presenters include:

  • Bob Lederer, Editor and Publisher, RFL Communications.
  • Andrew Small, CEO, Frost & Sullivan Europe.
  • Karen Ahlgrim, Executive VP, M/A/R/C Research.
  • Hellene Kassler, Director of Competitive Intelligence, Northern Light Technologies.


To register online or to download a conference agenda, please visit www.frost&sullivan.com









All articles 2006-22 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.

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