New Management Member at ENIGMA Institiute

Thomas Pauschert has become a new member of the management team of the Wiesbaden based ENIGMA-Institut für Markt- und Sozialforschung (Institute of Market and Social Research), a GfK company.

With responsibilities for new media and online research, Pauschert started at Enigma at the beginning of May. He brings with him substantial experience gained at GfK Fernsehforschung and Jupiter MMXI, hence enjoying much valuable electronic and interactive expertise. It is thought that he will mainly be responsible for developing new business divisions and activities.

Pauschert began his research career in 1991 at GfK Fernsehforschung (GfK television research), where he eventually headed the New Business division. From 1999 to 2002 he was Managing Director of Jupiter MMXI Deutschland, a company that he co-founded in Germany.

All articles 2006-22 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.

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