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Falling Response Rates Seminar

May 24 2002

Most researchers believe that response rates have declined steadily over the past 20 years. Many are gloomy about the future as well, with rates set to continue falling. In the face of this, the CMR Group are running a seminar for all concerned researchers offering some smart solutions to this serious problem.

Running in Amsterdam over two days next month (27th and 28th June) the organisers hope to offer inspiration and practical advice on the issue. They have managed to persuade some major research players to attend, all apparently sharing the same pressing need to crack the growing problem.

The programme has been scheduled to cover a wide range of angles:


  • An overview of the issues - Mike Cooke, NOP World
  • 'What's the Problem?' A client's perspective - Leo van Deutekom, Douwe Egberts
  • 'Is IT Helping or Hindering' - Kathy Hurst, The Wire
  • 'The Art of the Intro' - Richard Sheldrake, Perspective
  • 'Improving Response Rates'- Ton Luijten & Frans Louwen, GfK Benelux
  • 'Internet Consumer Surveys in Developing Markets' - Alexandre Khan, One World Research
  • 'B2B, meeting the E-Commerce challenge' - Darren Noyce, SKOPOS
  • 'What can we learn from Relationship Marketing?' - Barry Noble, NFO
  • 'On in home recruitment issues' -Juergen Bluhm, ProFakt
  • 'CAPI @ Home' - Lisanne Kerstens, NIPO
  • 'The report of my Demise is premature, pure Random Sampling' - Valerie Jenkins, SSI Inc.
  • Panels and Streaming On-line Sample - Joe Marinelli, SPSS MR
  • 'Do we really have an issue?' - Andy Dexter, DVL Smith
  • 'How can we best interpret information' - Dan Proctor, What If?


For further information, visit www.cmrgroup.com


All articles 2006-22 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.

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