Broader Role for Millward Brown Business Developer

Millward Brown has appointed Fabrizio Giordano as Business Development Director for its mainland European region, expanding his current development role, which focuses on leisure and entertainment business.

Giordano is an Italian national, educated in the UK, Italy and Ireland and has worked at Millward Brown for the last ten years, in Spain, the UK, Italy and South America. He returned from the last of these only in 2003. Assuming his new position this month, he also becomes a member of the company's mainland European management team. He will be based in Rome, and will report in to Liz Musch, Development Director for mainland Europe.

According to Liz Musch, 'Fabrizio's appreciation of different cultures, and his understanding of international clients, their brands, and the marketing challenges they face make him ideal for this position'.

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.

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